WAYS TO advertisementISE After looking at this assignment in to a greater extent detail, I decided that it would be best if I researched to a greater extent into advertizement and marketing to help me succeed in creating a right-hand(a) advert for my campaign The Dogs Trust. I researched somewhat on the net profit about how to advertise and what to consider when doing so. Yet I suave felt that this benefit me as much as I would of liked it to. Therefore I got a few tv magazines together to see if anything being shown later on in the week could help me a little twat more. To my channelise I found that over that week on that designate was going to be a series of ad programs c eithered advertisement Uncut, shown on Channel 4. I recorded two of these so I could watch them back and make notes. Here is what I found: SYNOPSIS OF PROGRAM ONE: It uncovers how Business and air agencies measure the response to a campaign and reveals what happens when publicise campaigns go horribly wrong. THE SECRET OF AD SUCCESS: The British boob tube recording advertising awards (BTAA) is one of the biggest days in the advertising histories calendar. In 2007 the head jury who had the deciding vote for all the entries was Jeremy Craigen, who is the administrator creative director, of ddb London.
WHAT HE LOOKS FOR: Jeremy Craigen tells us what he looks for when choosing winners for the British publicizing allocates: How strong is the idea? Is the idea original? Is it good kill? Do you wish you had done it yourself? HERE WERE THE RESULTS: Thinkbox Award -The bes t television commercial of the year Made ! By: -Sony -Product: Bravia -Title: Paint -Advertising Agency: Fallon London -Production Company: Academy marking SCREENS WHY DID THIS ADVERT WIN? Jeremy Craigen says this Sony Bravia advert walked away with the benignant award because, Its originality do it so popular in the advertising industry. This advert composite more fireworks and Semitics than the famous film Saving...If you compulsion to get a full essay, order it on our website: OrderCustomPaper.com
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