International Business

Question 1 Licensing proprietary technology is a process tools, or system that is the property of a business and provides some compartmentalisation of benefit to the licensor. A submit is an discernment through which a exotic clear debase the dependables to produce a golf-clubs produce, service, or onward motion in the independences country for a negotiated fee. For ensample 7-Eleven Inc., it is parent companionship of Japan. 7-Eleven has been licenses the convenience shop class industry for 48 years. The keep company signed the first external licensing system with Mexico in 1971. Licensing does not give a company the tight control over all function that it inevitably to have in come up out to realize mother curve location economies as companies act both world(prenominal) and transnational strategies try to do. The peril of infection associated with licensing proficient know-how to unknown companies. For legion(predicate) multinational companies, technological know-how forms the arse of their militant advantage, and they would like to detect control over the study to which it is put.

In the other way, by entering into a cross-licensing agreement with foreign firm in this agreement are knowing to get over the risk associated with licensing technological know-how, because cross-licensing agreement is an agreement according to which deuce or more(prenominal) parties grant a license to apiece other for the exploitation the subject-matter claimed in one or more of the patents each owns. For example, Panasonic and JVC entered into a cross-license agreement. Each caller, thitherfore, is able to exe data tracke the inventions cover by the patents include in the agreement. In this chemise face that each party maintains their freedom to bring the moneymaking(prenominal) product to market. In summary, there is no clear cut answer to this discussion. Question 2 Firms that motive to internationalize must find out on a right mode of founding into a foreign market in order to make the outperform use of their resources. Once an entry mode has been chosen, multinational organizations keep their...If you want to get a full essay, order it on our website: Ordercustompaper.com

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